Looking for your next beauty favorite? This iconic product promises a perfect complexion, and above all obtains the best rating on the entire Sephora site.
An exceptional score for an iconic powder. While the shelves are full of new products, have you ever wondered what the highest rated product is on the Sephora website? The one who collects the best rating/opinion ratio and panics the Sephora counters. There is indeed a cosmetic that borders on statistical perfection with a rating of 4.8/5, and more than 10,857 reviews at the time of writing. This nugget not only ensures a velvety finish; it has become, in the space of a few seasons, the absolute weapon for fixing makeup without ever marking areas of dryness. His promise? A matte complexion throughout the day and a natural glow. If you are a beauty fan, perhaps you already know this product, launched by the queen of makeup.
Back in 2018 where this powder made a sensational debut at Sephora. The reason? It democratizes “baking”, a professional makeup artist’s technique consisting of leaving the product under the eyes in order to set the concealer. In just a few months, Huda Beauty’s Easy Bake loose powder has become a real reference, proving that you can blur pores and hide tired eyes without a “cast” effect. The secret of its effectiveness undoubtedly lies in its formula enriched with rice powder which absorbs excess sebum, and with vitamin E in order to hydrate and strengthen the skin barrier. “This powder subtly corrects the complexion, illuminates and highlights the contours of the face, leaving a veil of translucent color on the skin“, we can read in the product description. The only problem? It contains talc. In 2024, Huda Kattan, the founder of the brand, announced her desire to reinvent this best-seller in a “talc-free” version since the ingredient is controversial. However, the original formulation remains on sale while stocks last, and the new one is arriving gradually. On certain shades, the list of ingredients may already have changed.
Proof of the scale of the phenomenon: the comments, each more laudatory than the last, on the Sephora website. “I’ve been using it for years and I’m never disappointed. It’s incredible and blurs well, it looks like you have a filter on your skin. My makeup is perfect even after 10 hours“, says an Internet user. “The best powder I have ever tried. It is well worth its price. I’ve been using it every day for a month and it looks like I just bought it“, writes another.
Faced with the enthusiasm for the product, Huda Kattan decided to expand the range with a compact powder released on January 8, 2026.It also offers a mattifying effect for 12 hours as well as an airy, anti-caking matte finish.“, promises the brand. Everyone will then be able to find something for themselves.


