Recruitment platforms are full of announcements, but certain opportunities are not in conventional research. On LinkedIn, a simple click can reveal invisible offers.
Every day, hundreds of recruiters publish job offers on Linkedin. However, a large part of them is never found in the dedicated section. For what ? It seems that recruitment methods are changing … Indeed, according to Grégory Herbé, active recruiter on Linkedin80% of positions are never published in the form of a classic ad. A fact that underlines the importance of developing other strategies to maximize its chances.
On Linkedinthe algorithm favors interactions and connections. In other words, user publications are largely highlighted, especially when they generate comments and sharing. A recruiter who expresses his needs in a spontaneous manner will immediately affect his network and will benefit from increased visibility. Those who interact with this type of publication still amplify its scope.
In this context, participating in discussions and interacting with recruiters’ publications can be an effective lever. Commenting a post can draw attention and promote a first contact, even in the absence of an official candidacy. In addition, one of the key elements on Linkedin is the use of relevant keywords. A recruiter looking for a graphic designer will not necessarily publish a message with the exact term “graphic designer job”. He can simply write “We are looking for a creative to join our team“.
Hence the importance of varying research terms. Type “Search for a graphic designer“,”Need a designer” Or “Looking for a creative“In the search bar can reveal other opportunities. The algorithm of Linkedin Scan publications and highlights the posts that contain these expressions, thus making visible offers otherwise inaccessible.
Thus, rather than limiting yourself to the “jobs” section of Linkedinhead to the “Posts” section and enter your request in the form of a sentence. For example, if you are looking for an accountant position, type directly “Search for an accountant“In the search bar and filter the results by” posts “. Thanks to this tip, you access opportunities often invisible to other candidates and increase your chances of winning an interview even before the publication of a classic ad.
