In the Modosphere, prices are as deceptive as appearances. Buying a high price at high price does not guarantee its quality; On the contrary. The opinion of the experts.
In the Modosphere, the scandals are countless and the fashion ends more and more angry. In recent years, it is mainly on the quality of the clothes that fashion brands have ended up splashed. If ultra fast fashion is easily pinned by individuals who see it as the bottom of the basket; It would seem that the whole industry is affected by this quality concern-ready-to-wear cheap and high-end. The price therefore does not make quality; In the same way as the habit does not make the monk. An observation defended by several experts in the sector, including Gauthier Borsarello, creative director at Fursac.
“The value for money naturally disappeared from the market. At the time: dear = good; cheap = not well. It was as basic as that. Now, the lines are much more vague because they sell very expensive products which are not necessarily of quality”explains the latter to our colleagues of Echo.* Just look at the composition of clothes to be clear. The first quality criterion concerns matter.
“If it is a natural composition, that means that the garment will be of good quality”explained to us a few months ago Nawal Rmili, founder of the label Yza. We then learned that 70% natural material – 30% synthetic material was a good compromise. However, some high -end clothes have a composition that barely respects these figures.
The claw Miss Rosier For example, proudly displays a premium positioning with “made on order” parts, but without necessarily embodying its quality. The play that scandalizes in terms of value for money? The Maxi Gala Dress “Flavie”.
68% polyester, 32% nylon, all sold … 519.95 euros. A composition similar to the Made in dresses Aliexpress Sold ten times cheaper. But it is not the only brand whose high prices do not reflect the quality of the products: there is also Oh polly,, House of CB…
So of course, synthetic fibers have the advantage of being solid and resisting time well, but it is simply surprised that 100% polyester clothes have such an exorbitant price when we know that material and manufacturing have cost very little money at the basis (as a reminder, polyester costs half as much as cotton).*
Other criteria such as cutting, seams, finishes are not necessarily respected by low -end fashion labels. Without evoking the name of the brand, our colleagues from Swiss Radio Television have submitted to a designer several t-shirts with a different price positioning. After in -depth analysis, the expert said he “The impression that they are all made in the same place, all the same”. An observation that does not come out of nowhere, since factories are often in the same places …
