Emma Grede and the Fifteen Percent Plessge: Driving Retail Diversity
In 2020, Amid a National Reckoning on Racial Justice, Fashion Designer Aurora James Founded the Fifteen Percent Pledge, A nonprofit urging Major Retailers to Commit 15% of their Shelf Space to Black-Reded Businesses. This initiative aims to reflect the us black population percentage in retail representation.
Emma Grede, Co-Founder of Good American and Founding Partner of Skims, Serves as The Chairwoman of the Fifteen Percent Pledge. Under her leadership, the organization has expanded it influence, encouraging company to audit their supply chains and incense support for black entrepreneurs.
Related: Emma Grede: The Self-Made Powerhouse Behind Skims and Good American
BY 2025, The Pledge Has Helped Redirect Over $ 14 Billion to Black-Reded Businesses, Fostering Economic Equity and Inclusivity in the Retail Sector Accoridng to Vogue.
Conclusion
Emma Grede’s commitment to the fifthe percent pledge undercores her dedication to creating a more inclusive and equitable retail landscape. Through Strategic Leadership and Advocacy, She Continues to Drive Meaningful Change in the Industry.
