Real estate: Selling my property myself, without going through an agency, is it risky?

In order to save agency fees, the temptation may be great to try to sell your property yourself. But “it is not easy, especially in times of crisis,” warns Dan Adler, CEO of Ferla agencies, in the major real estate meeting (Capital/Radio Immo).

Capital video: Selling accommodation without going through a real estate agency is risky?

• 
  

  To safeguard
  

  
  
  

  Saved
  

Manage the rental of your property yourself, without resorting to an agency, as an economy, why not. Sell ​​your particular property to individual, “It’s another pair of sleeves, right?”requests Jean-Claude, owner installed in Evian, in the program Le Grand Rendez-vous de l’Emal dungi (Capital/ Radio Immo). This, even with Several thousand euros in savings agency fees to the key. “Jean-Claude is right”, Responds without detour Dan Adler, founder and CEO of the Ferla real estate agency network in Paris. Inevitably, Dan Adler preaches a little for his parish. But the fact is that a real estate agent cannot be improvised. “Of course you can try to sell your own property yourself, via PAP sites (particular to specific), Leboncoin and, now, seloger. But you have to know how to present your property ”develops the owner of De Ferla.

He doesn’t just talk about your poorly framed and dark photos. But also, and above all, technical characteristics of your property. Starting with the Energy performance diagnosis (DPE), which plays a growing role in enhancing housing. Do you know when the DPE of your apartment was made? And if it is still valid, the calculation of the DPE having been modified in 2021? What is the exact surface of your property? 80 square meters? Is it the living area or the Carrez law surface ? “”Sellers think it’s the same thing ”notes Dan Adler. Not at all because 100 square meters of living space can correspond to 83 square meters of Carrez surface. However, it is the latter that must be multiplied by the price per square meter to determine the sale price of your property.

Rental real estate: “Giving back confidence in donors does not only go through taxation”

70% of goods end up being sold by an agency

This price, how to estimate it correctly When we know nothing about the local real estate market? Without forgetting “The emotional load”underlines Dan Adler: Convinced that your property is the most beautiful in the world, you may lack impartiality by fixing its sale price yourself. “To sell a property, especially in times of real estate crisis, like the one we have known for two and a half years, we must really be unbeatable on the technical level”assures the real estate agent.

And then, by selling particular to particular, “You are talking to A handful of buyers While an agency will be able to offer it to a hundred buyers, by comparing your property to others in order to value it ”continues Dan Adler. Without forgetting that less “H24 at home, you will be less available than a real estate agent to show it”he objected. Finally, do you have the soul of a negotiator Faced with buyers who will point the finger at the slightest defect in your home? It is therefore no coincidence that, for 20 years that he has worked, Dan Adler observes “A decrease in the share of sales from individuals to individuals in real estate transactions”. And “70% of the apartments sold at the start by individuals end up being by real estate agents”he smiles.