Barely a year ago, in the midst of the real estate crisis, only households forced by a separation, a transfer or a death ventured to resell. Today, if you want resell your first property For buy a bigger one or more comfortable, don’t censor yourself! At the beginning of November, “demand (for housing) returns to its level before the rise in credit rate»assures the real estate announcements site SeLoger, in its monthly barometer published this Monday, November 3.
The request, SeLoger evaluates it in “identifying its motivated users, who have sent at least two contact forms to real estate agencies in the last three months”. The site also relies on transactions communicated by the 30,000 agencies present on its platform and on that of its partner Meilleursagents, specialized in real estate valuation. Transactions that represent “more than 30% of national sales»says the group.
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A window to buy
After a fall of 11% between 2021 and 2023, demand for housing has rebounded by 9% in France over the last 12 months, compared to the same period of the previous year. It is even 4% higher than its 2022 level, before credit rates begin to soar to exceed 4% in the fall of 2023. Buyers have “integrated the news gives rates»fallen today to a little more than 3%, their average level over the last 25 years, analyzes Alexandra Verlhiac, economist at SeLoger.
“First-time buyers have come to terms with the idea of not being able to borrow at 1%”as was the case in 2020 and 2021, increases with Capital Yann Jéhanno, president of the Laforêt real estate agency network. As, at the same time, “prices fell 7% to 8% from 2023 to 2024buyers have regained purchasing power and understood that they now have a window of opportunity to realize their projects”he adds.
Blessed bread for sellers in the south of France
This “return of confidence” buyers, SeLoger particularly observes this Nice, Toulouse, Montpellier and MarseilleWho “cumulative increase in demand and increase in prices”. Prices increasing by 2.2% to 4.1% over one year in these four cities (see infographic above) while they are stagnating throughout the country. According to SeLoger, these four metropolises could be joined “current 2026” by Lillewhere prices are still down 1.8% over one year but which is recording the largest increase in demand of the 10 largest cities in France, with a jump of almost 8% over the last 12 months. Blessed bread for the sellers, who find themselves in a position of strength in the face of these numerous buyers.
In Bordeaux, Lyon and Paris, on the other hand, “demand is stalling”notes SeLoger. The site highlights the need for “stabilization of purchasing power” in these three large cities, where the average price per square meter exceeds 4,500, 4,700 and 9,600 euros respectively. A stabilization which has not yet taken place in Rennes and Nantes, as evidenced by demand and prices “still declining, prolonging their adjustment phase” after having soared before 2022, underlines SeLoger. Who notes however “of first signs of restart in Renneswhere prices increased by 0.5% in October, “their first monthly increase since 2022”.
