She just said yes to Benny Blanco and her engagement ring already arouses all lusts. Inspired by the choices of celebrities, this stone with retro charm returns to the front of the stage and could well become the new obsession of future brides.
Selena Gomez just said “Yes!” To his companion, producer Benny Blanco. The singer and actress, who formalized her relationship at the end of 2023, recently married intimacy to Hope Ranch, in the county of Santa Barbara, in southern California, in the presence of many stars such as Taylor Swift, Ed Sheeran, Paris Hilton as well as the actress’s partners in the Murders in the Building series. At her finger, a marquise size diamond. A choice that surprises, because this elongated and sharp cut had almost disappeared from the jewelry windows. “”The Marquise had almost disappeared, but Selena Gomez gave her a real aura“, Confirms Alon, diamondary at the Diamond Embassy in Paris. A strong symbol for many future brides, who look very closely at the choices of celebrities.
And for good reason: “Stars influence all trends“, Insists the expert. Megan Fox has chosen a ring” You and me “mixing a pear and a green emerald, Sofia Richie turned to an emerald size, Zoë Kravitz bet on an elongated closed cushion …”There is a real diversity of diamond sizes in the stars, but almost no more has a round diamond“, Note Alon. Long absolute standard, the round runs out of steam: “It has become too seen. The customers want singularity, even subtle.”
This switch is translated concretely into sales. “For the past two years, we sell almost more oval than round”, Note the diamondary. The radiant size, compromised between the shine of the round and the structure of the emerald, also seduces the engaged. Old sizes or fantasies also come back to the front of the stage, carried by the desire to shake up the codes. “”Thus, the fiancés, driven by celebrities, want more elongated sizes and since the marriage proposal of Selena Gomez, we note that it is the oldest diamonds that become the most modern ” Add the specialist.
Behind this evolution hides a quest for originality. “”The customers are looking for a ring that looks like them and that is an original minimum“, Explains Alon. More and more, they are inspired by stars rather than family traditions. Thanks to the tailor-made, they can imagine their ring from A to Z:”Everything is customizable, from stone to frame through the thickness of the ring.“A creative freedom that pushes couples to abandon the classic round diamond for unique pieces, inspired by celebrities and new trends.
