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Home » This cult product of makeup becomes cheesy (and that’s good news)
Culture

This cult product of makeup becomes cheesy (and that’s good news)

By News Room6 August 20253 Mins Read
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This cult product of makeup becomes cheesy (and that’s good news)
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Star product of our makeup for decades, it is however becoming cheesy … for the benefit of natural.

A new makeup trend has captured the attention of the young generation. And it is perfect for the arrival of summer! Building on the natural above all, she puts one of our favorite products on the closet and is largely inspired by the Mantra “Less is More”. On the program? A nice fishing complexion, a highlighted mouth and a look that wants to be discreet. So follow the guide.

If this trend has been on the front of the stage for a few months already, it is gaining more and more ground. Proof of the magnitude of the phenomenon: on the Tiktok social network, internet users trying this trend multiply and reach millions of views today. His name? Ghost Lashes, in French “Ghost eyelashes” literally. It thus consists in ignoring the mascara (or almost), to soften the look and give it a natural air. But beware, this trend does not mean that you abandon your pretty eyes. Far from it! Under falsely neglected air, the eyelashes are in fact carefully modeled. They can be shaped thanks to a eyelash curler for example, then brushed using a bottle brush, or slightly enhanced thanks to a transparent mascara base. It is also possible to bet on a serum for eyelashes (to be applied in the evening preferably), in order to lengthen them and densify them. In short, this trend gives pride of place to discretion, to enhance natural beauty.

To adopt the Ghost Lashes, nothing easier! We put on a very natural, bright complexion, highlighted for example with a tinted cream or a complexion serum. A touch of blush on the top of the cheekbones and the nose edge, a hint of highlighter and voila! On the mouth, several choices are possible: a translucent gloss or in a shade close to that of the lips, or a lipstick asserted for a more dressed side.

Get the mascara to go directly to a sophisticated side, worthy of the models on the catwalks. The proof is: many stars have already given in to the call of the Ghost Lashes, the Top Hailey Bieber in figurehead, or the actress Florence Pugh. This new fashion is part of a real need, in the young generation, back to basics and more authentic beauty. For forgetting black mascaras and too busy makeup, hello simplicity lady.

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