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Home » we finally found a stylish and inclusive plus size brand
Culture

we finally found a stylish and inclusive plus size brand

By News Room9 April 20263 Mins Read
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we finally found a stylish and inclusive plus size brand
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Truly stylish plus size clothes, cut for you and available up to 68: we looked at what Ulla Popken is doing and the result is worth talking about.

Have you ever opened the door of a store, full of hope, only to realize that the hangers stop at 42? Searched for hours for a dress for an event and ended up returning empty-handed because nothing fit correctly? Found your size on the label, but not in the mirror? And when, by chance, you find something in your size, it’s a shapeless square of fabric in a color that no one asked for, cut to hide rather than show off. Rest assured, you are not alone.

In France, the majority of women dress above a size 42, and yet the fashion offering that truly goes to the extreme of inclusiveness, up to size 70 and beyond, remains rare. In most stores, the plus size departments are limited to a few models, often without originality or real choice of styles or cuts. Finding a brand that really keeps its promises, in terms of style as well as sizes, is still an obstacle course. But good news: we found a plus size brand that won’t disappoint you. Focus on Ulla Popken, the German brand that has made inclusive fashion its sole raison d’être for almost 140 years.

Cut, style and materials: uncompromising plus size fashion from 44 to 70

When it comes to making plus-size clothing, many brands simply enlarge a standard model without taking into account real morphological variations. The result: clothes that may technically “fit” but don’t really flatter.

At Ulla Popken, we find an opposite logic: each piece is designed from the start for plus-size morphologies, with specific work on the fit, armholes and position of the cuts. The range extends from size 44 to 68, with OEKO-TEX® certified materials on some of the collections. Jeans that don’t pull at the waist, a dress that falls well on the chest and hips, a blazer that can be buttoned without the shoulders pulling: it’s these details that make the difference that caught our attention.

On the style side, there too, we note an interesting contrast. No more shapeless cuts in neutral colors that seek to “minimize” rather than highlight. At Ulla Popken we find graphic and floral prints, fluid materials for summer, soft knits for winter, structured cuts for the office and more relaxed silhouettes for the weekend. An evening dress for a wedding, a comfortable set for a busy day, a swimsuit for the holidays: the brand covers the entire wardrobe, season after season, without ever sacrificing aesthetics for the sake of size.

Inclusive fashion is not a marketing argument: it must be a reality

We’ve heard a lot about inclusivity in fashion in recent years. Campaigns, hashtags, plus-size models for a season — and then nothing. What we note with Ulla Popken is that the subject is not treated as an angle of communication: it is structural.

The brand does not offer a large size line outside of its main collections. That’s all she’s been doing since the beginning. And you can feel it in the clothing itself: a cut that doesn’t need to be constantly adjusted, a material that holds up, a silhouette in which you feel comfortable moving forward, working, going out.

Whether for everyday life, a special occasion or simply to renew a wardrobe that really suits you, Ulla Popken offers plus size fashion that we are happy to have discovered.

Discover your future plus size clothes at Ulla Popken.

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