Prices jumped at the start of the year. Since then, the tobacco market has remained stable in August 2026. Here are the prices of the most sold packs in France.
In accordance with the official Customs tax calendar, no new order approving tobacco prices comes into force on August 1, 2026. The last revision dates back to June 1, 2026 and the next one is set for September 1, 2026 (following a publication scheduled for August 21, 2026). Prices therefore remain strictly unchanged compared to July 2026. The vast majority of prices for cigarettes and hand-rolling tobacco remain unchanged compared to the first quarter revisions. Only very rare margin adjustments have been decided by a few manufacturers (rare targeted increases or decreases of around 10 to 30 cents on niche references). For your information, a packet cost around 3 euros in the year 2000.
Packages that drop their price in August 2026
As of August 1, 2026, no package will drop in price. The last targeted reduction dates back to June 1, 2026:
- Vogue L’Essentielle bleue (20 units): €12.00 (instead of €13.00)
- Vogue L’Optimum Gold (20 units): €11.50 (instead of €13.00)
Packs of cigarettes which increase their price in August 2026
As of August 1, 2026, the prices of the main brands of cigarettes and rolling tobacco remain unchanged, maintaining the average price of a pack of 20 cigarettes at its level of €12.47.
Here are the prices of cigarettes by brand in 2026
Prices now range mainly between €11.50 and €14.10. These are tobacco manufacturers (tobacco companies) who set the selling prices of their packages taking into account changes in taxes levied by the state (which represent around 80% of the price of a pack of cigarettes). They can pass on the increase in these taxes, which increases the price of the package, or reduce their margins in order to gain market share, which causes the selling price to stagnate or fall. The prices are then approved jointly by the Ministry of Solidarity and Health and the Ministry of Action and Public Accounts.
| Brand (pack of 20 cigarettes) | Price in August 2026 |
|---|---|
| Dunhill Blue | 14.00 euros |
| Marlboro Red / Gold | 13.50 euros |
| Marlboro White Fresh | 11.50 euros |
| Camel without filter | 13.00 euros |
| Philip Morris Blue / Gold | 13.00 euros |
| Lucky Strike Blue | 13.00 euros |
| White blonde Gauloises | 13.00 euros |
| Winfield red | 13.00 euros |
| Winston Classic | 13.00 euros |
| Chesterfield Original Blue / Red | 13.00 euros |
| L&M Blue / Red | 13.00 euros |
→ See the complete list of prices for packets of cigarettes on the portal of the General Directorate of Customs and Indirect Duties.
What is the price of a carton of cigarettes in France?
The price of a cartridge (10 packs) remains stable in August 2026:
- Dunhill Blue: €140
- Marlboro Red / Gold: €135
- Lucky Strike / Winston / Gauloises: €130
- L&M / News: €130
These prices may be lower in other countries of the European Union than France but quantities are limited to 800 cigarettes or 4 cartridges. Outside the European Union, only 1 carton of cigarettes (200 cigarettes) per person is authorized by French customs. Returning from Andorra, customs authorize 1 and a half cartridges (1 cartridge + 5 packs or 300 cigarettes maximum).
Which brand of cigarettes is the cheapest in France?
It is now impossible to find a pack of 20 cigarettes for less than €11. So-called “generic” or distributor brands, such as Austin, Elixir Or Miss) are precisely in a range going from €11.00 to €11.50 as of July 1, 2026.
Which brand of cigarettes is the most expensive in France?
The “Luxury” segment reaches historic levels:
- Gauloises Brunes, in 20 units: €14.20
- Dunhill International Red Select: €14.10
- Dunhill Blue: €14.00
